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Anna Gazzino buyer Luisaviaroma


Posato per Kidswear Marzo 2015


NAME : Anna Gazzino
BORN IN: Udine, Italy
HOMETOWN: Florence, Italy
PROFESSION: Kidswear Buyer for LUISAVIAROMA.COM, a luxury shopping destination that caters to over four million visitors per month
ambitious, determined and I have a sunny personality…

Anna Gazzino was born in Udine, a city in the north-east of Italy. She grew up cultivating her passion for the fashion industry, observing and later collaborating with her parents, owners of a womenswear boutique. In 2009, she moved to Florence to pursue her studies in Fashion Marketing and Management at Polimoda Institute.  After a brief period spent in Milan, Anna returned to Florence and began working as an Assistant Buyer for the legendary designer boutiqueLUISAVIAROMA.COM… (fashion passionates everywhere are regularly experiencing a total adrenaline boost just if that famous shop is mentioned)

1. Which is the most fascinating item you have ever bought for children?
What comes to my mind immediately is a light blue brocade dress from the Dolce & Gabbana Fall/Winter 2014 capsule collection. Inspired by the women’s RTW show, the dress featured embroidered velvet and lace applications and Swarovski crystals. This season they proposed a similar style in red, which you can find online at our website.

2. Which was the last children’s brand you discovered?
Sticky-Fudge whose garments are made from 100% organic cotton fabrics and designed by talented local craftsmen in Cape Town, South Africa. Vivetta andStella Jean, both brands who propose mini-me versions based on the adults’ collections. Finally, Selini Action designed by Eleni Balerba, the Athens-born designer who used her desire to keep the entire design process handcrafted as an opportunity to involve and employ local women from less affluent neighborhoods.


3.  As a child… do you remember one special item you had been wearing almost day and night?
For sure! It was a pair of laminated light blue leather sandals with shiny Swarovski crystals, that my parents gave me after a trip to Florence when I was six years old. I even used to wear them when I went to sleep!

4. For someone having no children it is sometimes hard to pick the right gift for a kid. What does always work?
Accessories and sets– starting from baby accessories like Tartine & Chocolat Puericulture and the wonderful outfits proposed by Dolce & Gabbana and Sticky-Fudge. For older kids Mc2 Saint Barth and Mini Rodini’s playful beachwear, or if you don’t want to go wrong, one of Stella McCartney’s crazy printed t-shirts or sweaters.

5. Which museum even kid’s would spend hours in?
I would like to answer this question with just one photo, that I took at MOMA last summer. (You can find Anna’s picture in her shopping list)

6. Did you expect to become a buyer for children’s fashion when you were a young girl?
I’ve always dreamt of working in the world of fashion, like my parents. Of course, I never imagined that once I grew up I would become a kidswear buyer. As a child I used to create clothes for myself and my dolls with all the different and most unusual fabrics I could find.

7. If you would win a trip… and the only thing you have to do, is taking a child with you… Where would you go?
I would like to turn each child’s dream into reality: discover the animal world in their natural habitat, Kenya’s Savanna; driving the coasts of the Indian ocean and crossing the highlands, taking in all of the charm, colorful lands and breath-taking panoramas Africa has to offer. 

8. Do you have a secret address in Florence ?
La Reggia degli Etruschi, a restaurant in Fiesole. It’s also known as Florence’s terrace, because of its amazing view of the city.

9. The ONE family ritual you cherish most?
The best moments spent with my family were during my grandmother’s lunches on Sunday. We would all get together and she would prepare everything as if it were a wedding reception.

10. Kids are amazing, because they make me…
understand aspects of life from their simple, honest and genuine point of view.


MARCH 24, 2015

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